"We tried de-escalating issues by always referring to our community guidelines and setting up ad-hoc groups for conflict resolution. These are very useful to deal with sensitive issues."
- Yohana, Indonesian Babywearers
Key things to think about when starting a new community or adding your groups to Communities on WhatsApp.
Empower and collaborate with your admins and members to build and maintain a rewarding community experience.
See how people from across various sectors are using WhatsApp to grow their communities.
Creating a safe community starts with writing clear, specific and enforceable rules. Learn how to ensure members know what to do when faced with problematic content or people and how to enforce community rules transparently and consistently.
"We tried de-escalating issues by always referring to our community guidelines and setting up ad-hoc groups for conflict resolution. These are very useful to deal with sensitive issues."
- Yohana, Indonesian Babywearers
Good rules reflect the community’s values. They clarify which behaviors are encouraged and which are not tolerated. They also clearly state what actions will lead to a warning, removal or report to WhatsApp.
Members will benefit from knowing how they can provide feedback, what to do when a member breaks the rules and how they can contact admins if they have any concerns. It’s a good idea to include a link to WhatsApp’s Terms of Service in your community rules.
As an admin you’re responsible for safeguarding your community. Members look to your leadership when community rules are not respected. They expect you to uphold the rules consistently and to remove content and members violating those rules.
Encourage members to take action when faced with problematic content and/ or people:
If possible, community admins should work with Group admins and members to manage and resolve issues at the Group level. If you choose to report problematic behavior or content to WhatsApp, you can report a specific message and account by long-pressing a message. Reporting a message doesn't not implicate other accounts or content of your community.
Hate speech, violence, pornography, or other unwanted or harmful messages that violate community rules should be deleted immediately to stop the content from being widely seen by members. It’s important to quickly contact and investigate the source to determine their intention.
Don’t hesitate to remove a member from a Group or community if there is a serious violation of your rules. If you remove a well known member, consider sending a short message explaining that the individual is no longer a part of the Community. Take care not to disclose any sensitive personal details related to the situation or the members involved.
Work with your admins and members to watch out for trolls and vandals. A troll sets out to create controversy and usually adopt fake identities and behave in a disruptive manner. Vandals are people who take over your Group by changing your Group picture for example. Quickly remove trolls and vandals or members disobeying community rules.
No matter what action you take, it is a good idea to restate the rules in the Announcement group, and let all community members know what you did to resolve the matter.
Your members rely on you to keep the community safe. Don't let people act inappropriately, intimidate you, or try to stop you from doing the right thing. You can block a member who contacts you after being removed or who tries to stop you removing them from a Group or community.
Once blocked, messages, calls, and status updates sent by the former member won't show up on your phone and won’t be delivered to you. Your last seen, online, status updates, and any changes made to your profile photo will no longer be visible to blocked contacts.
When you report a member, WhatsApp may ban their account if we believe that they have violated our Terms of Service. Encourage your members to carefully review the “Acceptable Use of Our Services” section in our Terms of Service to learn more about the appropriate use of WhatsApp, as well as the activities that violate our Terms of Service and could result in an account ban.
If an account is banned, the user will see the following message when trying to access WhatsApp – "Your phone number is banned from using WhatsApp. Contact Support for help." If a user thinks their account was banned by mistake, they can contact WhatsApp and a case will be opened.
In the event of an emergency, or if you are concerned a member is a danger to themselves or others, contact your local emergency services or a suicide prevention hotline immediately. If you receive or encounter content indicating that a child is being abused or exploited, contact the National Center for Missing and Exploited Children (NCMEC) or the International Centre for Missing & Exploited Children (ICMEC), and report and block the user. Never forward the abusive content to others, even in a condemning fashion, when messaging about the incident.
Community admins carry great responsibility for managing and growing a community safely. Learn how to recruit and build a strong admin team, share the workload, and develop processes to help you perform your tasks effectively.